It’s a very important year in fashion; as Alexandra Shulman Editor in Chief at Vogue steps down this year from fashion bible house Vogue. Having reigned supreme at the establishment for the last 25 years Shulman has not only increased sales but she has kept the magazine selling in a market whereby print is slowly diminishing. The managing director of Conde Nast Britain Nicolas Coleridge called Shulman “the most successful editor of Vogue in its 100 year history” and credited her with editing it through its highest-ever circulation.
I recently met Shulman at a talk whereby she discussed her 25 plus years in fashion. Shulman was humerus on getting her role at Vogue stating that initially she didn’t get the job because she didn’t spend enough on clothes. She touched on many subjects that’s were refreshing to listen to.
With the Vogue team Alexandra has kept the fashion bible instyle this side of the pond whilst Anna Wintour has had to sucumb to Using controversial tactics to keep US Vogue – Shulman has greatly obliged and kept to the traditional formula.
With her memoirs recently published in a book, Inside Vogue: A Diary of my 100th year. Shulman recently stared in the Richard Macer documentary. In the documentary Macer asked her who may replace her in the future and contemplated whether the office was being groomed to take over in the future should Shulman leave.
A successor has yet to be announced but I do think it will be Fashion Features Director Sarah Harris who takes over. Watch this space.
La Fin X